JULIUS WIEDEMANN / TASCHEN (DE)

Related Projects: Belgrade Design Week Festival 2007

Julius Wiedemann is master of design. An eclectic expert on design based visual culture, Wiedemann has produced books on a range of topics, from robots to record covers. He holds the positions of Executive Editor for Design and Pop Culture at Taschen. Wiedemann studied graphic design and marketing and was an art editor for newspapers and design publications before joining Taschen in 2001.

Julius Wiedemann was born in Brazil, where he studied design and marketing, and has lived and worked in Japan, Germany, and the UK.

Wiedemann has edited over 80 books in 17 years, he is a regular contributor to magazines, and has been on the jury of several awards all over the world. His publications have sold more than 1.5 million copies worldwide, and his titles are immensely popular. As an editor his work is grounded in an interdisciplinary approach to contemporary design, synthesizing a vast array of topics, including logo design, fashion design, graphic design, web design, and product design. Underpinning many of his books is a desire to understand creativity and explore the nature of reality in a world that increasingly takes place online and is populated by characters and creatures not entirely human but of our creation. The wonders of animation, manga, and computer graphics fascinate and inspire him.

Julius Wiedemann’s Taschen titles include the celebrated series Illustration Now! a staple of any designer’s bookshelf, as well as the compendium 100 Illustrators. He has also edited the Package Design Book collection. His award-wining Jazz Covers and Rock Covers books showcase his editorial variety and his publication on National Geographic magazine’s infographics demonstrates how wide his design knowledge and appreciation extends.

Taschen is a leading art-book publisher known for its dazzling and audacious world of eye-catching coffee table books spanning architecture, aphrodisia, art, design, fashion, photography, pop culture, style, and travel. Working closely alongside acclaimed creative partners, the company has published thousands of titles in dozens of languages. From the quintessential Basic Art series to SUMO-sized Collector’s Editions, Taschen’s mission remains to be committed to diversity and innovation. Whatever the subject and whatever the price – from $10 to $10,000 – the company strives to treat every topic with the same respect, and to produce, design, and package each of its books beautifully and uniquely.

Founded by Benedikt Taschen in 1980 as a small comic bookstore in Cologne, today Taschen sells its products globally. In addition to an international distribution network, the privately held publishing house operates an e-commerce site and 14 branded stores around the world. The company is headquartered in Cologne and Los Angeles and has regional offices in Berlin, Hong Kong, London, Madrid, Milan, New York, and Paris.

www.taschen.com

Belgrade Design Week is fantastic! It is a conference with a great international reputation.   I have heard so many friends, professionals and peers who said it was one of the best conferences in the world, and something you must do! So, I had no doubts in saying yes when Jovan asked me to do it 6 months ago. Belgrade Design Week is different, it’s a bit crazy, and the special passion and the energy is what makes it really good!

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