Jovo Majstorovic (RS)

Related Projects: Belgrade Design Week Festival 2007

Named as a tribute to one of the greatest scientists of our time: Nikola Tesla. TESLA Electronics Inc. is a dynamic company with an ambitious approach to design and development of automotive electronics. Over the last twenty years it has gained valuable knowledge of vehicle dynamics and are one of the companies with the strongest capabilities in utilizing accelerometer technology. TESLA Electronics Inc. is led by Jovo Majstorovic, originally from Yugoslavia.

Jovo Majstorovic studied Physics at the University of Belgrade, and Industrial Design at Art Center College of Design in Pasadena, CA majoring in Transportation Design. Jovo Majstorovic has had gasoline in his blood ever since he was a kid, always thinking up new ways to improve existing automobiles and constantly tinkering with new ideas. In view of Jovo’s innovative history it’s certain that the future of TESLA is full of new and exciting automotive products.

Ever since it first came out in 1994 G-TECH product line has been receiving awards in automotive aftermarket industry. First in 1995 it was awarded The Best New Accessory Product at the SEMA show. This prestigious award catapulted the product into long-term sustainable success. In many ways the original G-TECH created a whole new category of products. It was a first affordable and easy to use performance meter for automobiles. Since then the company has received another SEMA award and countless other international magazine awards including the Popular Mechanics Editors Choice Award. The latest award is of a more local nature, it’s 2016 Best of Pacific Palisades for Automotive Sales and Service.

My BDW began in Milan, having a crazy meeting with Jovan at the design library in ZONA TORTONA. 09:15 A short espresso with Mauricio Ribotti: "Are you sure you have a meeting with Jovan this time in the morning? It must be a mistake!" 09:40 a man with a small black suitcase enters the café: "Hi CARO!" both man hug. "Oh! Galit, you are also here?" We sit down and immediately start to talk "design”. After 3 espressos I know I have found my partner for the next revolution! Coming to BDW was wonderful, like meeting old friends. BDW is the most passionate conference, full of amazing designpeople that share impossible designdreams. I was honored to be a part of this group  - and would love to see you all again!